Downtown Bangor, Maine, on an autumn morning

A free virtual event for small business owners, hosted in Maine and open to everyone

More customers. More profit. Less chaos.

Running a small business is hard enough. Growing one shouldn’t have to be.

Join five practical sessions led by business experts who will show you how to attract more customers, improve your marketing, increase profitability, and save hours every week. No fluff. No complicated strategies. Just practical ideas you can put to work in your business.

Free giveaway

Win a complete website makeover for your Maine small business.

What would it mean for your business to have a beautiful, professional website that clearly communicates what you do and makes it easy for customers to choose you?

We’re giving one Maine small business exactly that.

Register free + enter to win

One eligible business owner will win:

01

A custom small business website

Up to five pages, designed, developed, and hosted for a year by Main Street Marketing to give your business a professional online presence that helps turn visitors into customers.

02

A brand voice session

With Julia Michelle Agency, to help your business communicate its value and stand out from the competition.

  • Up to 5 pages
  • Custom design
  • Brand voice session
  • Mobile-friendly
  • Clear calls to action
  • Basic search optimization
  • 1 year of hosting

Total prize value$5,000

Compliments of Main Street Marketing and Julia Michelle Agency.

No purchase necessary. Open to eligible Maine small business owners. Eligible registrants get one entry, plus a bonus entry for each new person who registers with their share link, up to five. See the official giveaway rules for eligibility, entry details, and prize terms.

Sound familiar?

You started a business. Somehow, you ended up doing everything.

  • The owner
  • The marketer
  • The salesperson
  • Customer service
  • The accidental web designer

You’re the owner, the marketer, the salesperson, the customer service department, and sometimes the accidental web designer.

You know there are things you could be doing to grow your business.

  • Showing up more consistently in your marketing.
  • Improving your website.
  • Charging more.
  • Building better systems.
  • Figuring out how AI might actually help.

But between serving customers, managing employees, and keeping everything running, when are you supposed to find the time?

That’s why we created the Maine Street Summit.

One free online event designed to help small business owners figure out what’s actually worth their attention and what to do about it.

Because building a better business shouldn’t require becoming an expert at everything.

What you’ll get

Five sessions. One goal. A better business.

We’ve brought together experts in marketing, messaging, business systems, finance, and AI to share practical strategies you can start using immediately.

Darrell Vesterfelt Session 01

Turn more visitors into customers

Turn Your Website Into Your Best Salesperson

Discover what makes a website actually generate business and how to fix the things that are costing you sales.

Darrell VesterfeltFounder, Main Street Marketing · 15 years building websites

Julia Michelle Session 02

Stand out from your competition

Messaging Maps: Give Customers a Clear Reason to Choose You (or Not)

A hands-on, no-slides workshop on what to say and how to say it, so the right customers can confidently choose you.

Julia MichelleMessaging strategist, Julia Michelle Agency

Patrick Dichter Session 03

Improve your cash flow

5 Tips for Improving Cash Flow

Five practical tips for improving your cash flow, so your business has the money it needs when it needs it.

Patrick DichterOwner, Appletree Business Services

Erinn Swift Session 04

Get more customers

Build a Lead Generation System That Works Even When You’re Busy

Turn scattered marketing into a simple system that captures leads and follows up automatically, without adding more work to your plate.

Erinn SwiftLead generation systems

Doc Williams Session 05

Put AI to work

3 Ways to Use AI to Save 10 Hours Every Week

Three practical ways to put AI to work on repetitive tasks, so you can win back up to 10 hours every week.

Doc WilliamsAI & Automation Strategist

The sessions

Real strategies. Real businesses. Real results.

Save my free seat
  1. 01

    Turn visitors into customers

    Turn Your Website Into Your Best Salesperson

    Your website should be doing more than telling people your hours and where you’re located.

    Discover five things every small business website needs to turn visitors into customers, along with a simple audit you can use to identify what’s holding yours back.

    What you’ll learn
    • Why attractive websites don’t always generate business
    • The biggest mistakes that cause visitors to leave
    • How to make it easier for customers to take the next step
    • What a modern, high-converting small business website actually needs
    • A simple five-minute website audit

    Presented byDarrell VesterfeltMain Street Marketing

  2. 02

    Stand out

    Messaging Maps: Give Customers a Clear Reason to Choose You (or Not)

    Talking about your own business is hard. Messaging is how you write and talk about what you do so the right people can confidently choose you, and the wrong ones can choose someone else.

    Messaging strategist Julia Michelle leads a conversation, not a slideshow. You’ll map out what you want to say and how you want to say it, see how three very different brand voices handle the same message, and watch live reviews of real small business messaging.

    What you’ll learn
    • Why the point of messaging is to give people a clear reason to choose you (or not)
    • The two parts of messaging: what you say (your content) and how you say it (your voice)
    • How to measure your brand voice using words, cadence, and style, not just gut feel
    • How to choose your content and voice on purpose instead of running on “shoulds”
    • How knowing your voice lets you hand off writing without losing what makes your business sound like you

    Bring a pen and paper. You’ll be writing as you go.

    Presented byJulia MichelleMessaging strategist, Julia Michelle Agency

  3. 03

    Improve your cash flow

    5 Tips for Improving Cash Flow

    Profit on paper doesn’t pay the bills. Cash in the bank does.

    Patrick Dichter shares five practical tips for improving your cash flow, so your business has the money it needs when it needs it.

    Presented byPatrick DichterOwner, Appletree Business Services

  4. 04

    Build better systems

    Build a Lead Generation System That Works Even When You’re Busy

    Getting new customers shouldn’t depend on you remembering to follow up, sending another email, or manually keeping track of every potential lead.

    In this practical session, you’ll learn how to build a simple, repeatable system for capturing leads, organizing potential customers, and following up automatically. You’ll discover how to turn scattered marketing efforts into a consistent process that helps your business grow without adding more work to your plate.

    What you’ll learn
    • How to turn your lead generation efforts into a repeatable system
    • How to capture and organize potential customers so opportunities don’t fall through the cracks
    • How to use simple automations to follow up with leads and save time
    • How to identify the best place to start building systems in your own business

    You’ll leave with a clearer understanding of how to build a lead generation process that supports your business today and can grow with you.

    Presented byErinn SwiftLead generation systems

  5. 05

    Put AI to work

    3 Ways to Use AI to Save 10 Hours Every Week

    AI isn’t just for technology companies. It can help you write better emails, respond to customers, create marketing materials, and simplify everyday tasks.

    AI & automation strategist Doc Williams walks through three practical ways to use it in your business, so you can save 10 hours every week.

    What you’ll learn
    • How to use AI for everyday marketing tasks
    • How to speed up customer communication
    • How to create repeatable processes with AI
    • How to use AI without becoming a technology expert

    Presented byDoc WilliamsAI & Automation Strategist

Who should attend?

Built for small business owners. Wherever you’re building.

Whether you’ve been in business for 20 years or you’re just getting started, the Maine Street Summit is designed for people who want to build stronger, more profitable businesses.

We’re celebrating the small business community in Maine, but you don’t have to live or work here to attend. This free virtual event is open to business owners everywhere.

Anyone can attend for free. The website makeover giveaway is reserved for eligible Maine small business owners.

You don’t need a big team, a massive marketing budget, or an MBA.

You just need a business you believe in and a willingness to make it better.

Save my free seat

Sponsors

Proudly presented by

Free registration

Your business can get better.

You don’t have to figure everything out yourself.

  • Five practical sessions
  • Experienced business experts
  • Strategies you can start using immediately

All completely free.

Plus, eligible Maine small business owners have the chance to win a complete website and messaging makeover.

  • Wed, Nov 11, 2026
  • 2–5 PM ET
  • Virtual
  • Free registration

Save my free seat

Registration is free and open to small business owners everywhere. Eligible Maine small business owners will also be entered into the website makeover giveaway. No purchase necessary. See the official rules and privacy policy.